Square is a credit card reader that attaches to your phone through the headphone jack. With just a few steps, you can easily set up shop! Then you can use their free app to accept any Visa, Mastercard, Discover, or American Express card from your lovers…..I mean patrons at a small fee – similar to PayPal. This is an awesome deal for someone like Danielle, who gained around 50% more business this year by accepting credit cards at her booth. Of course, this app wouldn’t be so fabulous if it didn’t work for both iPhone/iPad users and those of us who are still using Android (ahem…Danielle). Either way, it’s worth checking out if you are in this kinda biz.
It’s no secret around here the creatives are often feeling the creative flow both inside and outside the office. For example, our last eblast featured an article about the great Wally Ottenhoff IV and his “Will It Rain App”. When I want to ride my bike to work, you better bet I use this app to see if it’s a good idea or not before I leave the house in the morning. Works like a charm.
And he’s not the only Demi & Cooper Creative who is also creative outside the office.
I’ll start with Danielle Murray. She is one of the brains behind the print work that comes out of our office. Outside of work, she likes to be a little more hands on with her creativity. Danielle runs an Etsy site called “Whimsy Garden” where she posts all sorts of beautiful handmade items. If you are ever in the market for a new bag, coin purse, hair accessory, iPhone case, or new jewelry, you should check her out. Actually, you should just continually check her out because she is constantly adding new items to her shop!
And then there is me, Deanne Mroz. I think it’s safe to say that I have Creative ADD. I enjoy being as creative as I can be both in and out of the office. Outside of work, I run my own blog where I talk about all the things I do on a daily basis. It’s filled with a mishmash of all things creative—from oil paintings to screenprinting. I think Danielle put it best when she said that if I had to channel my creative energy only into one place, my head would explode. If you are looking for me on the web, you can find me in a bunch of places. Not only do I run my blog, I have a photography site, a Zazzle site where I sell skateboards and Pritteful Palette Merch, an Etsy Shop where I sell paintings, a second Etsy Shop where I sell (what I like to call) “Happenings” AKA custom cards, a YouTube page where you can see all of my crazy painting videos along with my award winning Amazon Commercial that won their Your Kindle Commercial Contest in 2010, and….um…I think that’s it. So ya…..ADD. Now you see my point?
Fact of the matter is, if you are looking for some creative peeps, you have come to the right place. DC loves creatives. And we love DC too .
Big news at Demi & Cooper! We recently launched a mobile website for Sherman Health that was built for the burgeoning smartphone community. The new mobile site allows on-the-go visitors to find a Sherman location, physician or patient room. On top of that, visitors can view floorplans, send an eCard or find things to do in the area. Visit shermanhealth.com on your phone to access it. Or, click on this link to see Sherman Hospital’s mobile website in the DC Interactive Group portfolio.
So what sparked the creation of the mobile site?
This idea began when we examined how visitors accessed shermanhealth.com. Analytics showed that when we compare the last six months (October through March) to the same months the year prior, iPhone browser visits (the most popular smartphone browser to access our site) jumped over 700% from one year to the next.
Starting in November, Google created a separate segment that shows mobile devices that visit a site (which gives you an idea of how important mobile devices are becoming). And even when we compare November, the first available month of data for all smartphone devices, to last month, mobile device users jumped 116%.
Tied into the mobile website launch are new billboard ads that simply state “Smartphone. Meet smart healthcare.” It’s a whole new way to view Sherman Health, providing a wealth of information in the palm of the hand.
We hold technology meetings every month to talk about new interesting things we’ve found that will help us work more effectively and efficiently. Here’s a quick summary of what we talked about in this month’s meeting. Tell us what we missed!
locafollow.com – Good for finding new people to follow in certain locations or industries on Twitter. Search Twitter users by full name, username, keywords, and location. Shows all the Twitter user details in a compact view without any need of “more info” buttons. Shows the last tweet of the Twitter users. Allows bulk follow. You can create Twitter Lists using the LocaFollow search results.
leapfish.com – Provides a single, connected, multi-media experience for both searching and sharing traditional and real-time content, to make the new web easier, more integrated and efficient.
Social Media provides some really great benefits to marketers. So do Web 2.0 strategies and PPC buys. But these tools represent just a small part of a good online marketing program. The key is to bring these all together in a nice, synergistic package that’s easy to create, easy to manage and easy to analyze
Welcome to “Sparking”, the web marketing program we created almost two years ago that provides an incredible ROI by building relationships with customers through online networks, blogs, eblasts and more.
To find out more, click here and learn about Sparking and how you can benefit by romancing your customers online.
We’ve added a new feature to our blog, Odiogo, which has been automatically converting our posts into high-quality audio files. Each post that is written is transformed into an audio file that can be downloaded, subscribed to or played right from our blog.
This is a cool feature for readers for various reasons — readers now have more ways to experience our blog. It can be opened as a podcast channel at iTunes. This allows users to subscribe to the blog content and also to sync the podcast with iPods/iPhones for even greater access. Visitors can now take content wherever they go and listen to it while doing whatever they want. Converting a post to audio also enables those that are visually impaired the opportunity to follow the blog.
And the most surprising part is the speech quality is fantastic. It’s as close to a human voice as I’ve ever heard from an automated system.
So if you’re interested, click on the “subscribe to our audiocast” button in the left sidebar and start taking us along on your MP3 player.